So, you’ve started a band (or a solo project, or even a non-musical artistic project). You want people to know about your sweet new band. You want to spread the word far and wide.
That’s where I come in. It’s what I do for a living. I am the press.
Not all of it, naturally. I am but one tiny part, but I have been doing it for a minute now (or how ever many minutes there are in five years), so I have a pretty good handle on it. And I get asked, from time to time, what a band can do to get coverage. I’ve talked to a few folks one-on-one, and participated in a conference or two on the topic, but hey, seems like maybe it would be easier to just throw it out there and let people in on the Big Secret.